There are twice as many Android users as iOS, but iOS users spend double.

There are twice as many Android users as iOS, but iOS users spend double.

Wednesday at Google’s I/O developer conference, the company released hard numbers for the first time about how much it has been paying out to developers and how many monthly active users there are on Android. And as venture capitalist Benedict Evans points out on his blog, the numbers confirm what people have suspected for awhile: iOS users spend a lot more money on apps.

In fact, even though there are more than double the number of Android users (about 1 billion vs. 470 million), iOS users still spend double the money on apps. (Evans estimates that Apple paid iOS app developers $10 billion in the last 12 months vs. the $5 billion Google paid Android developers.) If there are double the Android users and they spend half as much, Android’s average revenue per user is about one-quarter what it is for iOS.

via There are twice as many Android users as iOS, but iOS users spend double..

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